Inspired to innovate for you
This is a collection of thinkers, practitioners, and industry voices we find genuinely useful.
Not because we agree with everything they say — but because they challenge assumptions around ITSM complexity, SaaS business models, operational simplicity, customer experience, and service management beyond IT.
Many of these conversations reflect issues we now see daily:
organisations struggling with cost, complexity, platform sprawl, and diminishing value from high-friction ITSM environments.
Built around customers, not growth targets
Particularly interesting here is the emphasis on operational experience, product expertise, partner capability, and long-term customer outcomes rather than pure growth mechanics. His observations reflect a model that is clearly resonating with organisations looking for a more focused and sustainable approach to service management.
The post also reinforces the idea that some of the strongest momentum in the market is now being driven by customer advocacy, implementation quality, and practical operational value.
Beyond the service desk mindset
Here Adam Godfrey looks at how ESM creates the most value when it is treated as an operational strategy rather than simply a better service desk.
The real opportunity is not just improving ticketing or reporting, but simplifying how work flows across the organisation and questioning why service delivery has become so complex in the first place.
Breaking free from complexity
Are you tired of exorbitant costs and endless complexity from your current ITSM solution? We're inspired by the desire to offer a clear alternative. We showcase examples of how simplifying processes and focusing on genuine value can transform your operations.
